How to start freelancing in Nigeria 2024

Freelancing is one the best and safest way to make money online now. Especially in Nigeria freelancers were paid out the sum of $60 million in 2022 and $55 million in 2021. This highlights the growing demand for freelance services from Nigeria.

A survey found that 70% of Nigerian freelancers choose freelancing for the flexibility it offers, allowing them to manage their time better and work on multiple projects simultaneously. With 20% annual growth rate of freelancers in Nigeria this is the best time for you to jump on it and make some fortune.

But first you need to ask yourself this question.

i) Do i have any skill to offer online for example (Copywriting,web development,Graphic Design,Social media specialist)?

ii) I’m I disciplined enough to stick to time and deliver?

iii) Am I ready to take this as a business?

If all the answer is yes, then I will show you the practical steps to get started with freelancing now.

The best freelancing platform is UpWork, And I will teach you the necessary steps to get started with UpWork now. 

11 Checklist to get started with freelancing in Nigeria

1. Identify your area of expertise or skill
2. Sign up to Upwork
3. Build a portfolio on Upwork or Fiverr
4. Showcase your work on your portfolio for potential clients
5. Create a professional profile (Write a compelling bio)
6. Set Competitive Rates
7. Market your work on social media 
8. Start Applying for jobs
9. Deliver the best possible work to your client
10. Ask for reviews and referrals from your client (Builds a positive reputation).
11. Constant learning

1. Identify your area of expertise or skill: The main goal of freelancing is to offer skills and get paid for it. 

Here are the best-paying skills you can offer as a freelancer.

i) Copywriting

ii) Web Design and Development

iii) Digital Marketing 

iv) Graphic Design

v) Software Development and Programming

vi) Video Editing and Production

vii) Virtual assistance

viii) SEO expert

ix) Social media expert

x) Translation and Transcription

xi) E-commerce Management

2. Build a portfolio on Upwork: If you’re just starting and don’t have a portfolio, create sample projects that showcase your skills. For example, if you’re a graphic designer, create a few logos or marketing materials that potential clients can review.

3. Create a professional profile on upwork: Write a descriptive bio highlighting your skills, experience, and what sets you apart from others.

4. Set competitive rate: The service you offer should be close or the same with your competitors, because clients always find the best service in a cheaper rate. This will increase your chance of getting client for your business.

These profiles are for portfolio freelancers, clients are more likely to work with Shahryar Q because he offers cheaper rates(price) and also have a very good ratings and job completed.

5. Start Applying for jobs:

Regularly browse job listings on freelance platforms and bid on those that match your skills. When applying for a job, write a customized proposal that addresses the client’s needs and how you can help them.

6. Market your work on social media: Now Upwork is not the only place you should focus on. You can offer your services to Potential clients on platforms like instagram and facebook. This will increase your reach and earning potential.

7. Deliver the best work to your client: Always deliver the best service to your clients on time to build good reputation and maintain close relationships with them.
8. Ask for reviews and referrals from your client: Lastly, after every job done, Ask your client for their satisfaction. If they are pleased with your service you can go ahead to tell them to leave a positive review for you.

This will ensure that you have the best rating compared to other competitors.

9. Learn and learn more: Without doubt becoming successful in freelancing is needs constant learning and improvement.

The freelance market is competitive, so continuously upgrading your skills through online courses, webinars, and workshops is important also, follow industry trends to stay ahead of the competition and offer in-demand services.

To wrap up

Starting a freelancing career in Nigeria is both an exciting and viable path for those looking to leverage their skills in a flexible and rewarding manner. 

By identifying your niche, building a strong online presence, and utilizing platforms tailored for freelancers, you can effectively connect with clients both locally and internationally. 

Continuous learning and networking will further enhance your opportunities and professional growth. Remember, while it may take time to establish yourself and secure consistent work, persistence and dedication are key. Embrace the journey, stay adaptable, and you’ll find that freelancing can not only provide financial independence but also the freedom to pursue your passions. So, take that first step today, and unlock the potential that freelancing in Nigeria has to offer!