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I bet you are wondering if affiliate marketing is a good business model, or you have made up your mind to get started. I will take you step by step to achieve your goal without needing any extra source of information, this article is a one-stop article to kickstart your affiliate marketing journey, this business can generate revenue from $1000 up to $10,000 in a month depending on your willingness to go through these steps I’m about to teach you.
In layman’s term, Affiliate marketing is when a potential customer clicks on your link and makes a purchase using your unique affiliate link.
Checklist on how to start affiliate marketing in Nigeria
- Choose a high-commission niche
- Sign up to the Affiliate program
- Choose a platform you want to promote the product on
- Create a website
- Promote on social media
- Start creating quality content
- Incorporate Affiliate links
- Drive traffic to your content
- Monitor and Optimize
- Stay Complaint
1. Choose a high-commission niche
Choosing the right niche is a vital step to starting an affiliate marketing business. You should research your interests and find affiliate marketing opportunities. For example, if you like playing video games you should consider companies or vendors offering affiliate marketing programs in the gaming niche like humble bundle and join it.
Now make you check the program’s commission rate (%). We want a high-paying affiliate partner.
1% to 5% is considered as low commission rate
6% to 10% is considered as decent commission rate
10% to 20% is considered as medium commission rate
21% to 50% is considered as high commission rate
But finding a company that will pay you up to 50% in commission depends on your specific niche, so I will advice you to for vendors in the decent, medium and high commission range.
2. Sign up to the affiliate program
Signing up to the affiliate program of a vendor is easy, I will take you step by step using amazon affiliate as an example.
PS: You can choose to sign up for an amazon affiliate since it is the best e-commerce company.
- On your browser search
(Company name) + affiliate program
- Visit the website on the first result
- Sign up
- Fill all necessary information
The best Affiliate programs are:
Clickbank (High paying)
CJ affiliate
Impact radius
ShareAsale
The above companies provide access to a lot of vendors who you can market their products on your website.
3. Platform to promote the product
After you are done joining an affiliate program you should start promoting the product but on which platform? Well, you can either promote the product on your website or create a social media account and promote it.
- Create a website: Creating a website is now easy because you don’t have to know anything about coding. The best way to start affiliate marketing is by owning a website. Thanks to software apps like Hostinger you can create a website in just 10 minutes or let AI create it for you for a very low price.
Having a website opens more monetization options like placing ads on your site and Allowing sponsored posts.
- Social media: Pinterest affiliate marketing is best if you are considering using social media for affiliate marketing because it pushes content easily to viewers and also allow you to insert your affiliate link in every post you make unlike TikTok or Instagram where you can only insert link in your bio.
4. Start creating content and promoting
Creating content is vital and without content, nobody will notice you in the online space. Content can be inform of Text, videos, and Audio.
Types of Quality content you can write on your blog
- Write product reviews: Product reviews are when you provide details and information on a specific product you are familiar with honestly and convincingly to your audience for them to complete a purchase.
Example title is – iPhone 16 review 2024
- Create listicles – Listicles is when you create a list of similar products that do the same thing but may have different features or quality. You should rank them based on your honest review.
Example title is – 6 best laptop in 2024
- Create how-to guides: Create helpful content to teach your audience how they can do use, set or manage a specific product. These is usually not with intent to make money but can help your money making content look trustworthy therefore your audience will make a purchase through your links.
Example title is – How to build your Email list faster
5. Incorporate Affiliate links
When your link is visited by your audience and a purchase is made you will earn a commission that is why naturally incorporating affiliate links into your content, without spamming them is important.
Disclose affiliate relations:
Following FTC guidelines you should disclose to your audience that you have an affiliate link on your website. This will show that you are honest and clear with your audience.
Disclosure should be written just on the side and not in your content like this –
6. Drive traffic to your content
Content without traffic means “no commission” which is why you should optimize your content for SEO to rank higher on google search and gain traffic as a result.
Email marketing: Also you can retain your visitors by creating an email list. If your visitors sign up to your email you can send newsletters to them regularly, which will keep bringing them back to your website.
7. Monitor and Optimize
Monitor your performance by using tools like google analytics to monitor your traffic or the affiliate program you signed up to. By checking the dashboard to monitor traffic, clicks and purchase(conversion).
8. Stay Compliant
Ensure you stay compliant with FTC and GDPR regarding affiliates.
9. Expand and scale
With time your income and reach will rise and that is when you should scale your business and tap into other fields of marketing your products.
Terms you need to know
Affiliate link: This is a unique link that is generated only for you and whenever someone makes a purchase through that link you will be paid.
Cookies: Is the a countdown duration set by different companies
Example: Amazon has 1-day cookie duration. This means if a customer clicks your link but did not make a purchase immediately and waits after 1 day, you will not be paid for that purchase.
But other companies have up to 30 days cookie duration.
Tracking ID: A Tracking ID is a unique identifier generated specifically for tracking the actions (clicks, conversions, sales, etc.) attributable to a specific affiliate marketer. This ID is typically part of the URL that an affiliate uses when promoting products or services.
Commission: A commission is a payment made to an affiliate (or partner) for promoting products or services of another company (the merchant or advertiser) and generating sales or leads through their marketing efforts.
Clicks: The number of time your visitor clicks on your affiliate link. You will see this on your dashboard.
Pay per click (PPC): Affiliates earn a fixed fee for each click generated through their links, regardless of whether a sale is made. This model is less common for physical products but is commonly used for online services.
Pay per sale (PPS): Affiliates earn a commission whenever a sale is made through their unique link. This is the most common model. Commissions can range from 5% to 50% or more, depending on the product.
To wrap up
In conclusion, starting an affiliate marketing journey in Nigeria can be a rewarding venture for anyone willing to invest time and effort into learning the ropes. By choosing the right niche, selecting reputable affiliate programs, and leveraging social media and content marketing, you can effectively reach your target audience and begin to generate income. Remember, the key is to remain patient and persistent, as success in affiliate marketing often takes time to build. With a strategic approach, continuous learning, and adaptability to market trends, you can turn your affiliate marketing passion into a sustainable source of income. So, take that first step today, and watch as your efforts pave the way to financial independence and entrepreneurial success in Nigeria’s thriving digital landscape.